Some catalysts on the market can be very effective at promoting a target reaction—but then they also permit an undesired secondary reaction, such as consuming part of the generated hydrogen!
To Süd-Chemie, selectivity means that a catalyst will do precisely what it is designed to do—nothing less and nothing more. This is why customers will find exceptional selectivity designed into every Süd-Chemie catalyst.
One example: our advanced platinum water-gas shift catalysts provide a level of selectivity that is literally an order of magnitude greater than competitive products!
How did we accomplish this? By applying innovative new patent-pending technology. And also, by making selectivity a very high priority—which it is for every new fuel cell catalyst we develop.